Agencies
Monday, May 19th, 2008
Sir George Martin delivered an exceptional keynote to end the Avenue A | Razorfish Client Summit last Thursday. His warm stories about the early days of the Beatles were enough to keep the crowd of 1000 fully engaged for over an hour. It was more than just good storytelling, though. ...
Tags: AA|RF, Avenue A | Razorfish, Client Summit, David Deal, Love, Sir George Martin
Posted in Agencies, General | 1 Comment »
Thursday, May 15th, 2008
This week I’m in New York for our 8th annual Client Summit. Yesterday's discussion provided a nice mix of case studies and thought leadership (from both internal and external experts). A few highlights:
- Guy Kawasaki gave a great talk about the Art of Innovation. If you haven't heard Guy speak, he ...
Tags: AA|RF, AKQA, AT&T, Avenue A | Razorfish, Bob Greenberg, brandon geary, Clark Kokich, Client Summit, Ford, Guy Kawasaki, Hulu, Jeff Zucker, Joe Crump, Levis, R/GA, Surface, Sync, Tom Bedecarre
Posted in Agencies, Publishers, Trends | 2 Comments »
Tuesday, May 6th, 2008
I've recently listened to and participated in several conversations regarding the evolving role of the ad agency. Most marketers and agency types seem to agree that a radical change is necessary. I agree, but I think that change is going to be a harder one to make than ...
Tags: Agencies, Change, Technology
Posted in Advertising, Agencies | 8 Comments »