May, 2008 Archive

Sir George and the Summit

Monday, May 19th, 2008

Sir George Martin delivered an exceptional keynote to end the Avenue A | Razorfish Client Summit last Thursday.  His warm stories about the early days of the Beatles were enough to keep the crowd of 1000 fully engaged for over an hour.  It was more than just good storytelling, though.  ...

AA|RF Client Summit Highlights

Thursday, May 15th, 2008

This week I’m in New York for our 8th annual Client Summit.  Yesterday's discussion provided a nice mix of case studies and thought leadership (from both internal and external experts).  A few highlights: - Guy Kawasaki gave a great talk about the Art of Innovation.  If you haven't heard Guy speak, he ...

Agencies: Change or Die

Tuesday, May 6th, 2008

I've recently listened to and participated in several conversations regarding the evolving role of the ad agency. Most marketers and agency types seem to agree that a radical change is necessary. I agree, but I think that change is going to be a harder one to make than ...